Making business great again using SWOT and coffee

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SWOT analysis is one of the most popular tools for strategic analysis. Often an Excel spreadsheet or a Word document is used in the process. On you get an online analysis template that is tied directly to your business model. There is a reason for this – a key success factor for a SWOT […]

5 steps to making your SWOT more useful

Posted on 1 CommentPosted in Strategy

SWOT analysis is a standard tool for many businesses. It stands for Strength-Weaknesses-Opportunities-Threats and is an assessment method meant to help businesses analyze their internal and external strategic risks and opportunities. The information is collected in a matrix: The key to using the SWOT method successfully is to have a good grasp of the business […]